Relumino Mode
Samsung
Objective: Introduce Relumino Mode—a Samsung TV feature enhancing content viewing for people on the blindness spectrum.
Creative approach: The delightful team at BBH Singapore invited us to produce this announcement film, set to premiere at CES just a few weeks after our project start. They handed us the creative brief, script, and storyboard, and we immediately began work on lighting direction, a refined shot list, locations, production design, etc. After wrapping production, we handed the project back to BBH for the edit and finish. We're grateful to Sheridan O'Donnell for sharing about his experiences as a writer/director with low vision, and we're thrilled to see Samsung creating a more equitable and caring world.
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Credits
Client Samsung
Creative Agency BBH Singapore
Production Company Good Pictures
Featuring Sheridan O'Donnell
Director Andy Langdon
Producer Meredith Alling
1st Assistant Director Liz Holland
Director of Photography Justin D. Lee
B Camera Operator Rafael Gomez
A Camera 1st Assistant AJ Kneip
B Camera 1st Assistant Dave Eaves
2nd Assistant Camera Will Brenninkmeyer
Digital Imaging Technician Sarah Brenninkmeyer
Gaffer Vincent Valentin
Key Grip Mikey Gilmore
Grip Joseph Mullane
BBE Noah Shettel
Video Assist Operator Leonardo Montero III
Production Designer Jennifer Chan
Production Design Assistant Margaret Dunnam
Hair & Makeup Artist Michelle Rodgers
Production Sound Frankie Galvez
Catering Joseph Kirkland
BTS & Stills Photographer Jason Tozier
Production Assistant Gilbert Bita
Editor Tammy Quah
here's what people say about us.
Anna Isaacson
Senior Vice President of
Social Responsibility
NFL
We were very pleased with the work that Good Pictures put into the PSA they created for 1in6. The final product was thought-provoking, effective, and powerful.