Introducing Office Intelligence
Objective: Introduce Office Intelligence—an online course library helping young professionals navigate their careers.
Creative approach: After examining various online courses in the discovery phase of this project, it became clear that online course content itself is commonly under-supported by the storytelling approach and production value. Our work on this trailer—and the full courses—attempts to build a more dynamic educational experience for the viewer, facilitating increased comprehension and enjoyment. We leverage live action to establish a connection and develop trust with our audience, and we embrace 2D animation for illustrating—abstractly and literally—specific concepts, circumstances, and lessons.
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Client Office Intelligence
Creator Jeff Apfel
Writer Jeff Apfel
Writer Sam Boyer
Producer & Director Andy Langdon
Director of Photography Corey Parsons
1st AC & Camera Operator Bryan Woytan
Production Sound Gray Morgan
Stills Photographer Paul Lai
Production Assistant Joan Chu
Animation Studio Anomaly
Animation Director Raag Raisinghani
Illustrator Saloni Ramteke
Sound Design MelodyGun Sound Studios
here's what people say about us.
Senior Vice President of
We were very pleased with the work that Good Pictures put into the PSA they created for 1in6. The final product was thought-provoking, effective, and powerful.